Keychange

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PRS Foundation launches ‘Power Up’ anti-racism initiative

PRS Foundation is hoping to follow the success of its Keychange initiative, which supports underrepresented genders in the music industry, with a new movement tackling anti-Black racism. It’s called ‘Power Up’, and is launching as a partnership with YouTube Music, Beggars Group and the Black Music Coalition, with the backing of a number of industry bodies.

The organisation says that more than 80 Black music executives and musicians are involved across its steering committee and focus groups covering various aspects of the business, and its work is kicking off with two programs.

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