Anna graduated from the University of Iceland in 2011 with a degree in Business Administration with an emphasis on Marketing and International Business. She did research on marketing Icelandic music abroad for her bachelors dissertation. After graduation Anna has worked for the Icelandic Music Export fund, Reykjavík Loftbrú, You Are in Control, Ásgeir Trausti, the Icelandic Music Awards and other projects relating to Icelandic music and the creative industries.