In 2009 I decided to quit my day job at one of Swedens’ most re-known PR-agencies, to follow my dream and start my own music management. Since then I’ve been pushing careers for artists such as Caviare Days, Solen, Colleagues, Syket, Christian Gabel, Kajsa Grytt and many more. In 2013 I became CEO of the Swedish part of Made management. Realizing that women need to take a higher risk and have a longer way to achievement in the music industry was no news to me, but it was outrageous to learn that no one had ever started a female label. Well, I’m about to change that by launching the world’s first female label. I want to aim on showcasing and presenting female artists and producers from all over the world.