Posts in Activist
Eliza Reid

“Music and culture are windows into the soul; they ought to reflect the diversity of the human experience. I applaud Keychange for encouraging those working in the music industry to maintain gender equality and diversity as a guiding principle, and I encourage all consumers of music to demand it….”

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Samsaya

“Creating awareness, finding new solutions together and committing to a better balance in the music industry will not only make it richer in perspective, experience and knowledge it will be more innovative and engaging. Intersectional gender equality requires that we all do the work and become aware of our own privileges. Knowing my own has made me more aware of what I can do in my corner of the world.”

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Linnea Henriksson

“First it was about making them hear that I could sing. Then it was making them see that I could write songs. And then it was making them understand I could produce. Express yourself in a nice tone and always be grateful! Step by step and never too much. Never be too much. Da Capo.”

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Claudia Pereira

Being a Keychange ambassador encourages me even more as an artistic agent and professional! My role is, and will be, to develop and diffuse artists among the different stages in the world, aswell as looking to add more festivals in Latin America to join the Keychange pledge. Equity today is essential to achieve a sustainable music industry, thats our goal!

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Tegan and Sara

We encourage members of our industry who have tremendous power to sign, fund, promote, nominate, support, acknowledge, and celebrate the diverse population working in the arts today. The demographic breakdown of awards nominations and festival lineups reflects the structural confines of our society and industry. We must do better as it sends an outdated message to the next generation about whose art and voice and message is valuable.

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Avtomat

“I’m thrilled to be an ambassador for Keychange for the same reason I’ve been fighting against injustice in Poland as a queer performer and member of Ciężki Brokat - so that everyone can participate in the scene with equal chances.”

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Artist, ActivistMaxie GedgePoland